Open Air Group acquires Ultracom
Open Air Group (OAG) completes a transaction and joins Ultracom to the group. Ultracom is a Finnish developer and suppliers of equipment and software for dog tracking. Ultracom will now join forces with Tracker and together create a strong Nordic platform for digital hunting experiences and tracking solutions.
Tracker, a part of OAG, is a provider of mobile positioning systems for hunters with more than 100 thousand active users in the Nordic region. Alliance with Ultracom is a clear step towards the ambition to develop and offer the best mobile social platform, with the most user-friendly and most reliable connection possible for hunting teams, available on the market.
– The match between Tracker and Ultracom is perfect and we are convinced that the joint competence, experience, R&D capacity and sales operations between these two organisations will allow for a very exciting journey ahead, says Camilo Sjödin, CEO, Open Air Group
– Ultracom has a very strong market position, founded on a loyal customer base and product development and innovation at the core of the company. We see this as a strategic alliance between Tracker and Ultracom, where the ambition is to use the strengths of each company and together create the best possible solution for a social, safe and exciting hunting experience for all hunters in the Nordics and in Europe”, says Markus Salmenpohja, CEO, Tracker
Ultracom Group Oy was founded in 1994 and consists of two companies: Ultracom-Group Oy and Ultracom Oy. The group specializes in wireless data transmission and has
extensive experience in developing demanding information systems and technical platforms. Ultracom has 20 co-workers and its head office is located in Kempele, Finland. Group’s net sales in 2020 is expected to reach approximately EUR 5.5 million.
“It is very exciting that we are now joining forces with Tracker and becoming part of Open Air Group. It is a very natural next step for Ultracom and it makes much more sense to work together to create an even better and stronger offer towards hunters, says Jari Maansaari, CEO of Ultracom.”
In the transaction 100% of the shares in Ultracom Group Oy is sold. This transaction will add ca. 55MSEK in sales and a solid underlying profitability to Open Air Group.
About Open Air Group
Open Air Group is a holding company currently active in Sweden, Finland and Norway consisting of the brands Chevalier, Tracker, Alaska 1795, Burrel, Valio as well as the retailers Widforss.se, Widforss.no,
Retkitukku.fi and Koiravaruste.fi. OAG is also a minority owner of Swedish outdoor brand Garphyttan. The group has a strategy based on growth from organic sales development and acquisitions and generated a turnover of more than SEK 500m in 2020. The goal is to become the market leader in the Nordic region with a focus on product development and sales within hunting, dogs and outdoors.
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First major and important update for Ultracom NEXT is now available for download in your Appstore (Play and App Store)
Ultracom NEXT version 1.1 update notes:
System performance is increased, added features; pointing alarm, user’s own odometer and sharing of user’s own route, analysis of user’s own route, updating of Oma Riista- collections and government hunting areas (Finland only), device password for other applications than NEXT (for better compatibility with old application users), firmware update commands for devices (Ultracom R10 and R10 Hybrid), bark calculator adjustment for devices, Current topics to main menu. Some bug fixes and other minor tweaks.
NOTE! NEXT version 1.0 is not compatible with NEXT version 1.1. Users cannot see location of each other if they are using different versions of the app. Therefore we strongly recommend you to update your Ultracom NEXT app to the latest version 1.1.
Download update from this link:
Totally new Ultracom NEXT is now available as public Beta-version to mobile devices from Google Play Store and from Apple APP Store.
Ultracom NEXT app includes many new features to monitor and track your dog and to explore wilderness. New Ultracom NEXT and Ultracom APP can be used separately and you can use both applications simultaneous with the same mobile device and subscription.
When out hunting and tracking prey, dogs move over long distances away from the owner. Thanks to the Ultracom R10 tracking collar, which we developed in collaboration with hunters and Telia, positioning of dogs is no longer a challenge during hunting trips. One of the main features of R10 is easy to use and eforthless set up of the system. ” says Henry Paasikivi, Managing Director of Ultracom.
Read press announcement from Ultracom Oy and Telia Oyj here: Press release
We are updating our webstore to a new system this week. Our webstore is out of use for this period. We apologize to our customers for the inconvenience.
Dere har helt sikkert hørt om hundepeiler fra Swepoint/Norpoint. Nå har vi hos Ultracom samlet produktene våre under samme navn. Ultracom peiler og tilhørende Ultrapoint app.Nå er våre produkter igjen tilgjengelige i Norge.
Kom til Camp Villmark for å se markedets mest moderne peilesystem. Vi er på Jakt & Friluft sin stand. https://www.jaktogfriluft.no/
You have probably heard products called Swepoint and Norpoint. We at Ultracom have put our brands under name Ultracom Tracking Devices and Ultrapoint applications and now our Tracking Devices for Hunting dogs are again available for Norwegian Hunters!
Come to Camp Villmark to try the most modern Tracking devices for hunting dogs! You’ll find us from Jakt & Friluft’s stand! https://www.jaktogfriluft.no/